FROM SMALL TRENDS TO BIG INNOVATIONS

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We show you the trends of today to make your innovation process successful tomorrow

Identify forward-looking trends quickly and reliably with the Trendexplorer – the knowledge database of the future. Watch how micro-trends grow into innovations and respond early to relevant signals for new innovations. Optimize your company for the market of the future.

Strategic business development

You are responsible for ensuring that new projects go smoothly. We have developed the Trendexplorer in such a way that you can also use it for specific projects.

Research and development

You work in the “Research and Development” Department on products and technologies of tomorrow. We can give you support with our tool.

Product manager

You are familiar with the balancing act required to keep optimizing what you have while creating something new. Let us help you.

Innovation manager

You are responsible for ensuring that new projects go smoothly. We have developed the Trendexplorer in such a way that you can also use it for specific projects.
The Trendexplorer is much more than just a database. It is a nearly inexhaustible source of inspiration.
Christian von den Brincken – Business Development – Ströer Media AG

Why trend research? Because we are living in times of change!

We are convinced that small changes foreshadow big ones. That is why we search for the latest innovations all over the world. We get new trend signals every single day through our scouting network with its roughly eighty trend scouts in 22 language regions. We filter out the most promising and start with these specific, marketable innovations. This is our approach to trend research.