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Product managers use the Trendexplorer

As product manager, you are familiar with the balancing act required to keep optimizing what you have while creating something new. We think that both are indispensable and that what is new should by no means be short-changed. The Trendexplorer is a tool we provide you with that is easy to use and highly effective. For instance, you can find time to think about the future without having to concentrate exclusively on the operative targets of the present.

Advantages of the Trendexplorer

Reporting and observing the environment

Our customers are generally quite good at observing the competition. They are familiar with their own line of business and know what their competitors are up to. But identifying potential disruptions from other lines of business is at least equally important.

Products and services are being offered more and more often by providers that come from entirely different lines of business. These new competitors fly under the radar and have often not even been perceived as competitors at all. For this reason, it is important to know the key trends in your own line of business as well as which trends and innovations in other lines can have feedback effects on you.

Integration over the interface

You can also directly integrate all trends and innovations into your tools by way of our API interface. For instance, if you should use innovation management software, you can import all data there without any complications. Here we work closely together with the leading providers, such as HYPE, ITONICS and HLP.

The Trendexplorer lets you see the big picture

Take advantage of this knowledge effectively by sharing suitable trends and innovations with your team.

Thanks to the powerful search function in combination with the sharing and export function, there is nothing complicated about making relevant content available to every employee.

A

Our micro-trends give your employees new sources of inspiration to think about. These new approaches can be kept right in the idea management tool and carried over into new projects. 

B

You can immediately give your ideas a reality check. See whether similar innovations have already been developed. The Trendexplorer also tells you whether there are any partners to implement your ideas.

C

Our micro-trends give you a view from the outside. These innovations make changes and additions to your ideas and suggestions. In this way, new approaches come into being that were only made possible by combining your expertise and our “best practice” innovations. 

Cooperation to success

You can immediately give your ideas a reality check. See whether similar innovations have already been developed. The Trendexplorer also tells you whether there are any partners to implement your ideas.

Lara Marie Brückner
Client Services Manager
Let us advise you